To win at SEO, your ecommerce store needs a solid keyword research strategy and keyword mapping document. With these in place, scaling revenue from $500k to $2m plus becomes a lot easier.
Search engines still match users' queries to webpage using keywords. So they are just as important as ever. As our understanding of the user's intent has developed over the years, ecommerce keyword research is complex.
Without a robust Search Engine Optimization (SEO) plan and keyword research, no one will find your ecommerce brand in the search results on Google or Bing. You'll end up leaving plenty of cash on the table.
Finding the best keywords for your ecommerce brand to target presents a unique set of challenges. You need to understand how keywords map to each step of the buying journey as well as the best type of content to create to capture the user.
Your ecommerce keyword strategy has to cover branded terms, product names, manufacturer SKUs, and informational and support-based queries. Your keyword plan has to cover every step of the buyer's journey.
At the heart of our keyword strategy service is a unique keyword mapping framework that helps to organize and centralize data from multiple sources.
You can buy our keyword mapping course or work with us to build a specific plan for your ecommerce business that ensures maximum search visibility.
Creating high-quality content for category pages is the best way to attract visitors who might be brand or product category aware.
The best product descriptions move beyond the item's features to create an emotional connection that encourages the visitor to purchase.
Content marketing is a powerful weapon for aiding in product discovery, after-purchase care, and encouraging loyalty.
Even with the best keyword strategy, if you're not tracking results, your efforts might be wasted. So tracking progress is vital.
Even with world-class keyword research and SEO strategy, if you don't define what success looks like before and have a plan to track how your keywords perform, your efforts will go to waste.
Thankfully, our ecommerce keyword research packages come with strategy sessions to help you get the most from the data we'll provide you.
We'll also create keyword reports in your keyword research tool of choice (or Rank Tracker by SEO Powersuite), ensuring you can easily monitor where your keywords are positioned in multiple search engines.
Effective keyword research is at the heart of everything we do, from creating content to social media, and paid search. We understand the subtle differences between normal and ecommerce keyword research.
We work alongside your marketing team to enable them to build an ecommerce keyword research strategy and actionable plan that enables them to reach their goals. Our advice is practical, actionable, and hands-on.
Our revenue-focused range of ecommerce SEO services will empower your team to reach their goals while you benefit from transparent pricing.
I scheduled a 30 minute 1-to-1 call with AJ, he spent 1.5 hours! We went through my whole website, he gave me actionable advice. I learnt how to find keywords that I can rank for and how to write for people and search engines. Now, I track my keywords on a weekly basis and have over 50 long tail keywords ranking on the first page of Google!
$750
AJ is the guy you go to for ecommerce SEO strategy. He helps you connect the dots between content for the sake of it and content that drives visitors and importantly revenue.
AJ spent a few hours pouring knowledge over me and overall changing how I approach content creation forever! I highly recommend working with him!
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